Using natural wood in earrings gives Simply Cheri so many additional options to create earrings that are durable yet light weight. The excitement about wood is that it is a natural product and the goal at Simply Cheri is to incorporate as many natural products as we can. This ensures we provide you with a high quality, durable, sustaining product that will stand the test of time. Wood comes in so many different textures and shapes, so it is super versatile when it comes to jewelry designs.